The 50 Ways to Grow Your Email List ebook covers 50 tactics to build an engaged list of high-quality subscribers.
Building an extensive and engaged list is a challenge for most email marketers. According to Return Path's study Email List strategy, only 9% of marketers feel they have a successful list strategy. Additionally, 71% believe that increasing their email list quality is a priority for an effective email list strategy.
In this ebook, you will learn:
- How email list quality and size are changing
- How to optimize the email signup process
- Best practices for driving email opt-ins through your website
- Point-of-sale strategies to spread the word about your email program
- Offline tactics that drove online opt-ins
